The Trust for the Americas and the Sumaré City Government are expanding the impact of Zapeando a IA in the second year of their partnership

Brazil, 03/31/2026 – As part of the renewal of their partnership, The Trust for the Americas and the Sumaré City Government are reinforcing their commitment to the democratization of technological knowledge through the expansion of “Zapeando a IA,” a microlearning initiative designed to bring artificial intelligence closer to the public in a simple and accessible way.

During the first year of implementation, Zapeando a IA allowed participants to learn the basic concepts of artificial intelligence directly through WhatsApp. Thanks to its agile, dynamic, and free format, the initiative managed to spark the interest of different profiles, including young people, entrepreneurs, and people undergoing career transition.

The labor market is undergoing a profound transformation. While artificial intelligence is redefining entire sectors, the lack of technical training risks leaving thousands of professionals behind. In this context, partnerships such as the one between The Trust for the Americas and the City of Sumaré enable progress toward a clear mission: not only to encourage the adoption of new technologies in the region, but also to make them more widely accessible.

Reducing these gaps is essential. It is necessary to ensure that more people can be at the forefront and that the potential of artificial intelligence translates into real productivity gains, without losing sight of an essential aspect: dignity at work.

“The future of work is not just about technology, but also about inclusion. With Zapeando com IA, we aim to bring concrete tools to people, in accessible formats connected to their daily lives, so that no one is left out of this transformation.”", said Fátima Galeazzo, project manager in Brazil for The Trust for the Americas.

In this new phase, the initiative will seek to expand its reach, incorporating updated content and strengthening its impact on the community. The goal is to continue promoting equitable access to essential knowledge about emerging technologies, helping to reduce the digital divide and encourage broader participation in the digital economy.

The City Hall of Sumaré, through the Secretariat of Economic Development and Secretary Ed Carlo Michelin, highlighted the value of initiatives like this one, which facilitate access to quality training without barriers, using everyday tools such as cell phones to generate real opportunities for personal and professional development.

With this renewal, The Trust for the Americas and the Sumaré City Government continue to strengthen a strategic alliance focused on innovation, inclusion, and the sustainable development of communities.

If you want, in the next step I can make a second version with a slightly more institutional and press office-style language, to make it even more ready to send.

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