The Trust for the Americas, through the CIMA Project, promotes the economic empowerment of women through hospitality training.
Mexico City, April 27, 2023.- The Trust for the Americas is launching the second year of implementation of the CIMA Project (Comprehensive Training for Women in Action), in partnership with Jóvenes Constructores de la Comunidad (JCC) and the Centro Laboral México I.A.P. (CELAMEX). The goal is to train young women for entry into the workforce in the hospitality industry, which offers significant economic potential and supports income generation, especially for women seeking to begin a formal career. In its first year, the CIMA Project trained 179 women in life skills, empowerment, digital skills, and technical skills specific to the hospitality industry. Of these, 119 have already secured employment opportunities at restaurants, hotels, or cafes in Mexico City, thanks to the vital support of local partners, Jóvenes Constructores de la Comunidad (JCC) and Servicios para la Juventud (SERAJ). Lourdes Serrano, Project Manager in Mexico for The Trust for the Americas, noted that ”CIMA seeks to impact groups of young women in Mexico City by offering them a comprehensive training program that covers technical, life, digital, and empowerment skills.” Similarly, once participants complete and graduate from the full program, we support their transition into quality job opportunities with a focus on the hospitality industry, with the goal of helping them achieve financial independence and overall well-being for themselves and their families.“ Participants also receive comprehensive guidance and cross-cutting support services, such as personalized mentoring, psycho-emotional support, and stipends. During the launch of the second phase of the CIMA Project, a new partner, Casa Nishi-Terán, presented the booklet ”Your Toolkit for Life,“ a resource that offers tools related to topics such as ”Experiencing Motherhood Without Guilt,“ ”Understanding the Importance of Individuality,“ ”Responsibilities Within the Home,“ ”Knowing How to Say No,“ and ”Discipline Through Love,” among others. This initiative by The Trust for the Americas contributes to the Sustainable Development Goals, such as poverty reduction, quality education, gender equality, decent work and economic growth, and reduced inequalities. The launch event was attended by representatives from the Conrad N. Hilton Foundation, a donor to the CIMA Project; Silia Rodríguez and Hanae Nishizawa, representatives from Casa Nishi Terán; Karen Islas, a representative from JCC; Atenas Pérez, a representative from CELAMEX; and Nadia Cortés Moreno, a 2022 CIMA beneficiary. It is important to note that, since 2016, The Trust for the Americas has been working in Mexico to empower women. Between 2016 and 2019, it trained more than 53,000 people nationwide, providing tools that enable women’s economic development and improve their economic situation. For more information, visit: Visit: www.trust-oea.org Facebook: The Trust for the Americas Twitter: @Trust4Americas About The Trust for the Americas: The Trust for the Americas is a nonprofit organization affiliated with the Organization of American States (OAS). Established in 1997 to promote public-private partnerships, The Trust has implemented projects in 27 countries and has worked with more than 1,000 organizations in the region. Our initiatives seek to promote educational and economic opportunities, as well as government accountability and transparency. Our unique partnership with the OAS gives us access to decision-makers throughout the region. This vital partnership is the foundation through which we build strong networks across all member states and the private sector. As our region develops, The Trust continues to help overcome challenges through strategic partnerships that promote cooperation for sustainable results. Mexico









